Privacy Policy

 

 

Privacy Policy

1. Introduction

This Privacy Policy explains how 44HOURS collects, uses, stores and protects personal data when you visit or make a purchase from 44hours.com (“the Site”).

By using the Site, you acknowledge that your personal data may be processed as described in this Privacy Policy.

2. Who We Are

This website is operated by 44HOURS.

44HOURS
Carlsonstraat 4a
8263 CA Kampen
The Netherlands

Email: contact@44hours.com

Chamber of Commerce number: 94305943
VAT Number: NL005074480B69

For questions about this Privacy Policy or your personal data, please contact us at contact@44hours.com.

3. Personal Data We Collect

We may collect personal data when you visit the Site, place an order, create an account, contact us, request a return or subscribe to our email marketing.

Personal data provided by you

  • Full name

  • Email address

  • Shipping and billing address

  • Phone number, if provided

  • Order details

  • Account details, if an account is created

  • Customer service messages

  • Return and refund requests

Payment information

Payments are processed securely through Shopify and our payment providers. 44HOURS does not store full credit card details.

Automatically collected data

When you visit the Site, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device information

  • Time zone

  • Pages viewed

  • Website interactions

  • Referring website or campaign source

  • Cookie and tracking information, where permitted

4. Cookies and Similar Technologies

We use cookies and similar technologies to operate the Site, remember preferences, improve the shopping experience, analyse website performance and support marketing activities.

Strictly necessary cookies

Strictly necessary cookies may be used automatically because they are required for the Site to function properly. These may include cookies for:

  • Shopping cart functionality

  • Checkout functionality

  • Account login

  • Security

  • Fraud prevention

  • Remembering essential website preferences

Non-essential cookies

Non-essential cookies and tracking technologies, such as analytics, advertising and marketing cookies, are only placed after you have given consent through the cookie banner, where required by law.

These may be used for:

  • Analytics and performance measurement

  • Advertising and retargeting

  • Marketing campaign measurement

  • Personalisation, where permitted

You can accept, reject or manage non-essential cookies through the cookie banner, where available. You can also manage or disable cookies through your browser settings. Some parts of the Site may not function properly if cookies are disabled.

5. How We Use Personal Data

We use personal data for the following purposes:

  • To process and fulfil orders

  • To arrange shipping and delivery

  • To process returns and refunds

  • To provide customer service

  • To communicate about orders, returns or account activity

  • To improve the Site and customer experience

  • To prevent fraud, abuse or unauthorised transactions

  • To comply with legal, tax and accounting obligations

  • To send marketing emails, only where you have subscribed or given consent

  • To analyse website performance and marketing effectiveness, where permitted

6. Legal Basis for Processing

We process personal data based on one or more of the following legal bases:

Performance of a contract
To process orders, payments, deliveries, returns, refunds and customer service requests.

Legal obligation
To comply with tax, accounting, consumer protection and other legal requirements.

Consent
For email marketing and non-essential cookies where consent is required.

Legitimate interest
To improve our website, prevent fraud, protect our business, analyse performance and communicate with customers in a way that is relevant and expected.

You can withdraw consent for marketing at any time by clicking the unsubscribe link in our emails or by contacting us at contact@44hours.com.

7. Sharing Personal Data

We do not sell personal data.

We may share personal data with trusted third-party service providers where necessary to operate our business and provide our services, including:

  • Shopify, for website hosting, checkout and store operations

  • Payment providers, for secure payment processing

  • Shipping carriers and fulfilment partners, for delivery and returns

  • Email marketing providers, for newsletters and marketing emails

  • Analytics and advertising partners, where consent has been given or where otherwise permitted

  • Customer service, returns or review platforms, where applicable

  • Professional advisers, such as accountants or legal advisers

  • Authorities, regulators or law enforcement where required by law

These providers may only process personal data where necessary to provide their services to us and must handle the data securely.

8. International Transfers

Some of our service providers may process personal data outside the European Economic Area.

Where personal data is transferred internationally, we rely on appropriate safeguards where required by applicable data protection laws.

9. Data Retention

We keep personal data only for as long as necessary for the purposes described in this Privacy Policy.

Order and transaction data may be retained for the period required by tax, accounting and legal obligations.

Customer service messages, return requests and account information are retained only as long as reasonably necessary to provide support, manage orders, protect our business and comply with legal obligations.

Marketing data is retained until you unsubscribe or withdraw consent.

When personal data is no longer needed, it will be deleted or anonymised where possible.

10. Data Security

We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, but we take appropriate steps to protect personal data.

11. Your Rights

If you are located in the European Union, European Economic Area or another region with similar data protection laws, you may have the following rights:

  • The right to access your personal data

  • The right to correct inaccurate or incomplete data

  • The right to request deletion of your personal data

  • The right to restrict processing

  • The right to object to processing

  • The right to data portability

  • The right to withdraw consent at any time, where processing is based on consent

  • The right to lodge a complaint with a supervisory authority

To exercise your rights, please contact us at contact@44hours.com. We may need to verify your identity before processing your request.

12. Marketing Communications

If you subscribe to our newsletter or give consent to receive marketing, we may send you emails about new arrivals, product updates, promotions and brand news.

You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us at contact@44hours.com.

13. Children’s Privacy

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal data from children under 16.

If we become aware that personal data from a child under 16 has been collected, we will take steps to delete it.

14. Third-Party Links

The Site may contain links to third-party websites or services. This Privacy Policy applies only to 44hours.com.

We are not responsible for the privacy practices, content or policies of third-party websites. We recommend reviewing their privacy policies before providing personal data.

15. Automated Decision-Making

44HOURS does not use personal data for automated decision-making that produces legal or similarly significant effects.

Some service providers may use automated tools for fraud prevention, analytics or advertising performance. These tools help protect the Site and improve customer experience.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services or legal obligations.

Updates will be posted on this page. We recommend reviewing this Privacy Policy regularly.

17. Contact Information

For questions, concerns or requests related to this Privacy Policy or the handling of personal data, please contact:

44HOURS
Carlsonstraat 4a
8263 CA Kampen
The Netherlands

Email: contact@44hours.com

Chamber of Commerce number: 94305943
VAT Number: NL005074480B69